IAC Building: Manhattan Headquarters as Luminous Screen

How Gehry’s IAC headquarters turns facade into data and light—reading glass gradients in urban context.

1/16/2026

12 min read

IAC Building

Overview

A media company’s headquarters as luminous screen—facade reads as data, light, and urban gradient.

Facade Strategy

Parameter	Effect
Frit density	Glare control, privacy
Curvature	Unified screen perception
Reflectivity	Urban glow, day/night variance

Light & Data

Facade behaves like a media surface—light becomes information.
Gradients tune work environment and street presence.

Interiors & Circulation

Open floor plates enable flexible team arrangements.
View corridors align with facade curvature.

Photo Checklist

Morning light across frit gradients
Street-level curvature shots

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Architecture Editor

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